Manager of Ecommerce
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The Manager of Ecommerce position exists to drive the strategy, performance, and growth of Focus on the Family s ecommerce revenue, reach, and relationships through the online store and other digital channels. Equipped with a new ecommerce platform, the Manager of Ecommerce will be charged with leading Marketing, Inventory Management, Research and Development, as well as administrative duties to grow the ecommerce business for the ministry. The Manager of Ecommerce will oversee the operations of the Focus brick-and-mortar Bookstores, assisting the Bookstore Managers in the strategy, performance, and growth of store revenue. This position will lead a team consisting of an Operations Specialist, UX Designer and the Bookstore Managers to measure performance and deploy strategies for improvement in a fast-paced environment.
Essential Duties/Responsibilities:
Marketing:
Owns performance scorecard and reports on results
Works closely with Digital Solutions Team to optimize user experience and site performance following industry best practices
Partners with the Digital Engagement Team to integrate the ecommerce store into the constituent journey
Manages product promotion on internal websites and company email platform, such as FOTF.com, AdventuresinOdyessy.com, etc.
Reports and analyzes defined metrics, complete with action items for improvement
Owns and manages the BigCommerce platform
Owns and manages Focus Digital (Salesforce platform)
Trains Focus staff on BigCommerce and Salesforce platforms
Manages webs analytics tools for the ecommerce store and digital delivery website
Employs conversion rate optimization tactics and best practices
Optimizes the ecommerce store and digital delivery website for organic search (SEO)
Partners with Advertising Team to develop and execute paid advertising campaigns
Manages digital marketing channels, such as iTunes, Amazon, and Google Play
Inventory Management:
Owns and manages the relationship with fulfillment partner
Forecasts for all marketing campaigns and communicates with supplier to ensure proper fulfillment
Manages Focus-owned products to ensure ample stock
Manages digital products and digital delivery
Serves as point of contact for digital product vendors
Maintains product master
Manages P&L
Research and Development:
Develops and executes test scenarios using a variety of methodologies (A/B, Multivariate, User, etc.)
Analyzes and implements testing results
Manages relationship with development partners
Administrative:
Manages Ecommerce and Bookstore teams
Trains and develops staff on ecommerce best practices, as well as professional development
Manages department budget
Other Duties/Responsibilities:
Performs other duties as assigned
Managerial Breadth/Scope of Job:
Supervises a team of 1-3 staff
Working Environment/Physical Requirements:
Office environment
Working out of Colorado Springs office is required
JOB QUALIFICATIONS/REQUIREMENTS:
Character/Spiritual:
Exemplifies Ephesians 5:1-2, Therefore be imitators of God as dear children and walk in love, as Christ also has loved us and given Himself for us...
Pursues the Great Commission given by Jesus Christ in Matthew 28:19-20, Go therefore and make disciples of all the nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, teaching them to observe all things that I have commanded you; and lo, I am with you always, even to the end of the age.
Is a consistent witness for Jesus Christ; maintains a courteous, Christ-like attitude in dealing with people within and outside of Focus; adheres to the Standard of Moral Conduct and Statement of Faith; upholds Focus on the Family's ministry in prayer
Prays personally for Focus on the Family s staff and constituents and may occasionally lead in a public prayer
Engages in Christian ministry
Demonstrates behaviors aligned with FOF core values
Personal Characteristics:
Lead by example
Strong team player
Detailed oriented
Initiative and action oriented
Good problem-solving skills
Knowledge/Experience:
Bachelor's Degree with emphasis in Marketing, Advertising, Business, Communications, or equivalent
5-7 years of experience in product marketing with an emphasis in e-commerce sales and distribution
Strong knowledge in e-commerce and digital distribution industry
Experience in working with iTunes, Amazon and other digital service providers preferred
Working knowledge of CBA, Special Markets, and Christian publishing industry preferred
Working knowledge of financial reports
Working knowledge of Focus on the Family mission, philosophy, core values and priorities
Experience in brick-and-mortar retail a plus
Skills, Abilities and Special Talents/Gifts:
Ability to think critically and strategically in developing marketing plans for a wide variety of digital resources
Excellent verbal and written communication skills
Strong organizational skills
Excellent orientation to detail as well as the "big picture"
Excellent knowledge of digital, ecommerce and social media platforms
Competent in the use of MS Office, Macintosh, and other software applications
Experienced in working with outside representatives and management at all levels
Strong negotiating skills
Salary Range: $61,328 to $72,745/yr.
Focus on the Family puts a high value on our team members and offers a unique benefit package.
Employees scheduled for 30 hours or more per week are eligible for:
Medical Plan
Dental Plan
Life Insurance
Disability Insurance
Flexible Spending Accounts
Employees scheduled for 20 hours or more per week are eligible for:
Legal Shield/ID Shield
AFLAC
Retirement Plan
Vacation Time
Sick Time
Holidays
Service Awards
Note: This is a summary and should not be construed as future promises to continue to provide benefits as outlined above. For complete and definitive language, refer to the governing plan documents.
*Temporary employees are not eligible for benefits.